Insights

Industry Partnership MidwayUSA recently partnered with Alps Outdoors and ALPS OutdoorZ, prominent manufacturers of extreme-duty hunting packs and outdoor gear, presenting an opportunity for cross-promotion and expanding product offerings to a wider audience.

Sponsorship Opportunities Being the official sponsor of the 2025 NRA Annual Meetings & Exhibits provides MidwayUSA with a significant platform to showcase its products and build brand visibility among a highly targeted audience of shooting sports enthusiasts and outdoor enthusiasts.

Product Launch Collaboration Collaborating with ALPS OutdoorZ for the introduction of the Limited Edition Knockout Swivel Hunting Blind Chair opens avenues for joint product launches and marketing campaigns, leveraging the credibility and expertise of both brands to drive sales.

Employee Loyalty Program The launch of the MidwayUSA Rewards loyalty program can serve as a valuable tool for driving customer retention and repeat purchases, presenting an opportunity to upsell and cross-sell to existing customers and enhance overall sales performance.

Market Recognition MidwayUSA's recognition as one of the top 25 largest employers in the region not only enhances brand credibility but also signifies a strong local presence, potentially leading to increased community support and customer loyalty, translating into higher sales.

MidwayUSA Tech Stack

MidwayUSA uses 8 technology products and services including Twitter Ads, Akamai, Splunk, and more. Explore MidwayUSA's tech stack below.

  • Twitter Ads
    Advertising
  • Akamai
    Content Delivery Network
  • Splunk
    Miscellaneous
  • Cisco
    Network Hardware
  • JavaScript
    Programming Languages
  • Algolia
    Search Engines
  • X-XSS-Protection
    Security
  • Nginx
    Web Servers

Media & News

MidwayUSA's Email Address Formats

MidwayUSA uses at least 1 format(s):
MidwayUSA Email FormatsExamplePercentage
FLast@midwayusa.comJDoe@midwayusa.com
88%
FirstLast@midwayusa.comJohnDoe@midwayusa.com
9%
First.Last@midwayusa.comJohn.Doe@midwayusa.com
2%
Last@midwayusa.comDoe@midwayusa.com
1%

Frequently Asked Questions

Where is MidwayUSA's headquarters located?

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MidwayUSA's main headquarters is located at 5875 West Van Horn Tavern Rd. Columbia, Missouri 65203 US. The company has employees across 3 continents, including North AmericaEuropeSouth America.

What is MidwayUSA's phone number?

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You can contact MidwayUSA's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MidwayUSA's official website and social media links?

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MidwayUSA's official website is midwayusa.com and has social profiles on LinkedIn.

How much revenue does MidwayUSA generate?

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As of May 2025, MidwayUSA's annual revenue reached $750M.

What is MidwayUSA's SIC code?

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MidwayUSA's SIC code is 5961 - Catalog and Mail-Order Houses.

How many employees does MidwayUSA have currently?

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As of May 2025, MidwayUSA has approximately 501 employees across 3 continents, including North AmericaEuropeSouth America. Key team members include Vice President Human Resources: J. D.Vice President Of Human Resources: S. F.Vice President Of Logistics: B. R.. Explore MidwayUSA's employee directory with LeadIQ.

What industry does MidwayUSA belong to?

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MidwayUSA operates in the Retail industry.

What technology does MidwayUSA use?

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MidwayUSA's tech stack includes Twitter AdsAkamaiSplunkCiscoJavaScriptAlgoliaX-XSS-ProtectionNginx.

What is MidwayUSA's email format?

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MidwayUSA's email format typically follows the pattern of . Find more MidwayUSA email formats with LeadIQ.

When was MidwayUSA founded?

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MidwayUSA was founded in 1977.
MidwayUSA

MidwayUSA

RetailMissouri, United States501-1000 Employees

Both country kids from Missouri, Larry and Brenda Potterfield turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA. They instilled family values like honesty, integrity and respect for others into the business, and strive to maintain this culture with each Employee added to their growing team. Since 1977, MidwayUSA has maintained an unyielding focus on Customer Satisfaction and continues to offer JUST ABOUT EVERYTHING® for Shooting, Hunting and the Outdoors.

A proponent of the use of Modern Management Practices in business management, MidwayUSA received the Malcolm Baldrige National Quality Award in 2009, 2015, and 2021, and is one of only two organizations to earn the award three times since the first award cycle in 1988. MidwayUSA was also a recipient of the Missouri Quality Award from the Excellence in Missouri Foundation in 2015, an award also received in 2008. MidwayUSA has deployed both Lean and Six Sigma practices internally and has received ISO Registration, receiving ISO 9001:2000 in 2008 and 9001:2008 in 2009, 2011 and 2014.

Section iconCompany Overview

Headquarters
5875 West Van Horn Tavern Rd. Columbia, Missouri 65203 US
Phone number
SIC Code
5961 - Catalog and Mail-Order Houses
Founded
1977
Employees
501-1000

Section iconFunding & Financials

  • $100M$1B

    MidwayUSA's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    MidwayUSA's revenue is in the range of $100M$1B

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