Niche Focus As a specialized performing arts company with a small team, 100% Dance / Dancers Inc. may be seeking tailored marketing and technological solutions to enhance audience engagement and online visibility.

Digital Presence With an existing tech stack that includes Wix, Google Analytics, and Google Cloud, there are opportunities to offer advanced digital marketing, website optimization, and analytics services to improve customer acquisition and retention.

Growth Potential Operating within the arts industry with modest revenue levels indicates potential for growth investments, sponsorships, or partnerships that can expand their market reach and increase revenue streams.

Tech Adoption The use of modern technologies such as React, Fastly, and cloud services suggests they are receptive to innovative digital solutions, presenting a chance to introduce new tech integrations to streamline operations or enhance online class offerings.

Market Positioning Compared to larger entities like American Ballet Theatre, this company might value personalized service and niche marketing strategies, which can be leveraged in sales pitches emphasizing customized and flexible solutions for small arts organizations.