Insights

Audience Demographics Target advertisers seeking affluent, educated adults 25-54 with homes and $100k+ incomes. Opportunities include premium ad slots during The Morning Mix, sponsorships, and integrated campaigns aligned with lifestyle, real estate, finance, and automotive segments.

Engaged Digital Leverage multi-channel campaigns across video, social, email, and text messaging to extend reach. Propose cross-platform packages with program integration, digital retargeting, and audience attribution using the station’s tech stack (Mixpanel, Snowplow, Amazon Advertising).

Local Brand Partnerships Capitalize on Chicago market visibility as one of America’s premier hot AC stations. Sell partner events, in-market activations, and cause-related campaigns that resonate with the station’s lifestyle and entertainment orientation.

Sponsorship Leverage Offer sponsorship tiers around The Morning Mix and related segments, including branded segments, listener contests, and celebrity/influencer tie-ins to boost recall among 25-54 professionals.

Stability & Growth Recognize Hubbard Radio backing and steady revenue potential despite past host controversies. Position as a trusted local media partner with scalable opportunities across audio, digital, and experiential formats to drive predictable ROI for advertisers.

Similar companies to 101.9fm THE MIX - WTMX Chicago

101.9fm THE MIX - WTMX Chicago Tech Stack

101.9fm THE MIX - WTMX Chicago uses 8 technology products and services including Amazon Advertising, Mixpanel, Snowplow, and more. Explore 101.9fm THE MIX - WTMX Chicago's tech stack below.

101.9fm THE MIX - WTMX Chicago's Email Address Formats

101.9fm THE MIX - WTMX Chicago uses at least 4 email formats:
101.9fm THE MIX - WTMX Chicago Email FormatsExamplePercentage
FLast@wtmx.comJDoe@wtmx.com
76%
First@wtmx.comJohn@wtmx.com
17%
Last@wtmx.comDoe@wtmx.com
4%
FirstLas@wtmx.comJohnDoe@wtmx.com
3%

Frequently Asked Questions

What is 101.9fm THE MIX - WTMX Chicago's phone number?

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You can contact 101.9fm THE MIX - WTMX Chicago's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is 101.9fm THE MIX - WTMX Chicago's official website and social media links?

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101.9fm THE MIX - WTMX Chicago's official website is wtmx.com and has social profiles on LinkedIn.

How much revenue does 101.9fm THE MIX - WTMX Chicago generate?

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As of August 2026, 101.9fm THE MIX - WTMX Chicago's annual revenue is estimated to be $1M - $10M.

What is 101.9fm THE MIX - WTMX Chicago's SIC code and NAICS code?

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101.9fm THE MIX - WTMX Chicago's SIC code is 4832 - Radio Broadcasting Stations and NAICS code is 515 - Broadcasting (except Internet).

How many employees does 101.9fm THE MIX - WTMX Chicago have currently?

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As of August 2026, 101.9fm THE MIX - WTMX Chicago has approximately 22 employees across 2 continents, including North America and Asia. Key team members include President: P. S., Director Of Sales: C. V. and Director Of Marketing: D. K. Explore 101.9fm THE MIX - WTMX Chicago's employee directory with LeadIQ.

What industry does 101.9fm THE MIX - WTMX Chicago belong to?

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101.9fm THE MIX - WTMX Chicago operates in the Broadcast Media Production and Distribution industry.

What technology does 101.9fm THE MIX - WTMX Chicago use?

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101.9fm THE MIX - WTMX Chicago's tech stack includes Amazon Advertising, Mixpanel, Snowplow, Amazon Web Services, WordPress, Stripe, WP Engine and New Relic.

What is 101.9fm THE MIX - WTMX Chicago's email format?

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101.9fm THE MIX - WTMX Chicago's email format typically follows the pattern of FLast@wtmx.com. Find more 101.9fm THE MIX - WTMX Chicago email formats with LeadIQ.

When was 101.9fm THE MIX - WTMX Chicago founded?

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101.9fm THE MIX - WTMX Chicago was founded in 1989.
101.9fm THE MIX - WTMX Chicago logo

101.9fm THE MIX - WTMX Chicago

Broadcast Media Production and DistributionIllinois, United States11-50 Employees

101.9fm THE MIX - WTMX Chicago operates as an Adult Top 40 radio station serving the Chicago area within the broadcast media production and distribution industry. It is a subsidiary of Hubbard Radio, LLC, a family-run operator based in the Minneapolis–St. Paul region. The station is based in Chicago, Illinois, and delivers its morning programming and related content to local listeners. 

Approximately 2.2 million listeners aged 25 to 54 tune in, a demographic of educated professionals who own homes and have six-figure incomes. The Morning Mix is hosted by Chris Petlak, Nikki Chuminatto, Brian Whip Paruch, and Violeta Podrumedic, offering entertainment- and lifestyle-focused content for adults. The program emphasizes engagement across multiple channels—video, music, gaming, causes, celebrities, social media, and events—to maintain connections with listeners.

Section iconCompany Overview

Phone number
Website
wtmx.com
SIC Code
4832 - Radio Broadcasting Stations
NAICS Code
515 - Broadcasting (except Internet)
Founded
1989
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    101.9fm THE MIX - WTMX Chicago's revenue is estimated to be in the range of $1M - $10M

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