Niche Market Focus 186 Lighting Design Group specializes in both commercial and residential lighting design within Colorado, particularly in high-profile locations like Denver, Aspen, and Vail, indicating strong regional expertise and a potential focus on premium projects.

Small but Promising With a team of 2-10 employees and revenues under one million dollars, the company presents an opportunity for growth, especially by expanding its project portfolio or target market segments.

Digital Presence The company utilizes Squarespace and Microsoft 365, signaling a streamlined digital infrastructure that can be leveraged for targeted marketing efforts and client engagement enhancements.

Market Positioning Operating in a competitive field with similar firms varying from small to larger entities, 186 Lighting Design Group can differentiate itself through its regional expertise and personalized service offerings to attract high-end clients.

Growth Opportunities Given the proximity to affluent Colorado communities and the specialized nature of its services, there are significant sales opportunities in expanding project scope, securing new residential and commercial clients, and leveraging regional branding.