Insights

Innovative Product Suite 1/ST Technology offers a comprehensive portfolio of trusted gaming and horse racing technology products, including AmTote, Xpressbet, and others. This diversity presents opportunities to upsell integrated solutions and expand product adoption across new or existing client venues.

Strategic Partnerships Recent collaborations with entities like the Hong Kong Jockey Club and Purple WiFi demonstrate the company's openness to joint ventures and technology integrations. These partnerships open doors for co-marketing, joint product development, and expanding the company's regional footprint in key markets.

Digital Engagement Expansion The launch of a full suite venue app and alliances aimed at increasing app downloads and venue insights indicate a focus on enhancing customer engagement through digital channels. This creates opportunities for selling marketing, CRM, and data analytics solutions tailored to the horse racing industry.

Event and Activation Growth On-site activations with charitable and racing organizations highlight potential for offering experiential marketing, loyalty programs, or event management services that can boost customer retention and brand visibility at racetracks.

Industry Expansion Opportunities With recent initiatives in parimutuel betting platform development and international partnerships, there are opportunities to provide customized technology solutions to new markets and emerging betting platforms, particularly in regions seeking to modernize their wagering systems.

Similar companies to 1/ST Technology

1/ST Technology Tech Stack

1/ST Technology uses 8 technology products and services including Twitter Ads, Open Graph, JSON-LD, and more. Explore 1/ST Technology's tech stack below.

  • Twitter Ads
    Advertising
  • Open Graph
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Microsoft
    Miscellaneous
  • Yahoo! DOT
    Tag Management
  • Google Tag Manager
    Tag Management
  • Radix UI
    UI Frameworks
  • Microsoft ASP.NET
    Web Frameworks

Media & News

1/ST Technology's Email Address Formats

1/ST Technology uses at least 1 format(s):
1/ST Technology Email FormatsExamplePercentage
First.Last@1st.comJohn.Doe@1st.com
47%
First.Middle@1st.comJohn.Michael@1st.com
4%
Last.F@1st.comDoe.J@1st.com
2%
First.Last@1st.comJohn.Doe@1st.com
47%

Frequently Asked Questions

Where is 1/ST Technology's headquarters located?

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1/ST Technology's main headquarters is located at #2 - 95 Eric T. Smith Way, Aurora, Ontario L4G 0Z6, CA. The company has employees across 2 continents, including North AmericaAfrica.

What is 1/ST Technology's official website and social media links?

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1/ST Technology's official website is 1st.com and has social profiles on LinkedIn.

What is 1/ST Technology's NAICS code?

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1/ST Technology's NAICS code is 7132 - Gambling Industries.

How many employees does 1/ST Technology have currently?

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As of September 2025, 1/ST Technology has approximately 201 employees across 2 continents, including North AmericaAfrica. Key team members include Chief Executive Officer 1st Technology: P. W.Publicist: P. J.. Explore 1/ST Technology's employee directory with LeadIQ.

What industry does 1/ST Technology belong to?

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1/ST Technology operates in the Gambling Facilities and Casinos industry.

What technology does 1/ST Technology use?

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1/ST Technology's tech stack includes Twitter AdsOpen GraphJSON-LDMicrosoftYahoo! DOTGoogle Tag ManagerRadix UIMicrosoft ASP.NET.

What is 1/ST Technology's email format?

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1/ST Technology's email format typically follows the pattern of First.Last@1st.com. Find more 1/ST Technology email formats with LeadIQ.

When was 1/ST Technology founded?

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1/ST Technology was founded in 1927.
1/ST Technology

1/ST Technology

Gambling Facilities and CasinosCanada201-500 Employees

1/ST TECHNOLOGY is horse racing’s largest racing and gaming technology company. We are committed to the growth and success of the industry globally through business-to-consumer and business-to-business product innovation, extensive professional service offerings, the broadest integration of hosts for commingled pari-mutuel and fixed odds betting and the continued evolution of the world’s preeminent totalisator systems. Additionally, 1/ST TECHNOLOGY provides service and support to all Stronach Group tracks, technologies and corporate offices by centralizing effort, reducing costs and increasing customer satisfaction.

1/ST TECHNOLOGY’s world-class products - AmTote, Xpressbet, 1/ST BET, XB SELECT, XB NET, PariMAX and Betmix - are among the most trusted names in gaming, technology and horse racing. In 2019, these products were aligned under a singular management team to create a superior workflow, reduce redundancies and leverage subject matter expertise to devise best-in-class solutions. This has resulted in an aligned sales force and a unified organization, all while remaining agile in development, growth and expansion.

Section iconCompany Overview

Headquarters
#2 - 95 Eric T. Smith Way, Aurora, Ontario L4G 0Z6, CA
Website
1st.com
NAICS Code
7132 - Gambling Industries
Founded
1927
Employees
201-500

Section iconFunding & Financials

  • $1M

    1/ST Technology's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    1/ST Technology's revenue is estimated to be in the range of $1M

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