Insights

Innovative Betting Technologies 1/ST Technology offers a broad portfolio of trusted gaming and horse racing products, including totalisator systems and advanced betting platforms. There is potential to expand partnerships by integrating their innovative solutions with emerging online and mobile wagering services for enhanced customer engagement.

Strategic Industry Collaborations Recent collaborations with organizations like the Hong Kong Jockey Club and Thoroughbred Aftercare Alliance indicate openness to B2B partnerships. This presents opportunities to offer tailored technology solutions or joint marketing initiatives to similar industry leaders seeking to modernize or expand their wagering platforms.

Recent Market Expansion The launch of a comprehensive venue app with integrated wagering at Gulfstream Park demonstrates a focus on enhancing customer experience through technology. Exploring opportunities to deploy similar mobile solutions at other racetracks could attract new customers and increase betting volumes.

Customer Experience Focus Partnerships with Purple WiFi and the development of venue apps highlight a commitment to collecting venue insights and improving CRM strategies. Offering analytics-driven engagement tools or customer insights services can help track and boost patron loyalty and spending.

Growth through Innovation With ongoing development of new betting platforms and active industry partnerships, 1/ST Technology is positioned to capitalize on increasing demand for integrated betting solutions. Selling complementary products such as in-play betting, mobile integration, or real-time analytics can enhance their product ecosystem and expand revenue streams.

Similar companies to 1/ST Technology

1/ST Technology Tech Stack

1/ST Technology uses 8 technology products and services including Twitter Ads, Open Graph, JSON-LD, and more. Explore 1/ST Technology's tech stack below.

  • Twitter Ads
    Advertising
  • Open Graph
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Microsoft
    Miscellaneous
  • Yahoo! DOT
    Tag Management
  • Google Tag Manager
    Tag Management
  • Radix UI
    UI Frameworks
  • Microsoft ASP.NET
    Web Frameworks

Media & News

1/ST Technology's Email Address Formats

1/ST Technology uses at least 1 format(s):
1/ST Technology Email FormatsExamplePercentage
First.Last@1st.comJohn.Doe@1st.com
47%
First.Middle@1st.comJohn.Michael@1st.com
4%
Last.F@1st.comDoe.J@1st.com
2%
First.Last@1st.comJohn.Doe@1st.com
47%

Frequently Asked Questions

Where is 1/ST Technology's headquarters located?

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1/ST Technology's main headquarters is located at 95 Eric t. Smith Way #2 Aurora, Ontario l4g 0z6 Canada. The company has employees across 2 continents, including North AmericaAfrica.

What is 1/ST Technology's official website and social media links?

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1/ST Technology's official website is 1st.com and has social profiles on LinkedIn.

What is 1/ST Technology's NAICS code?

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1/ST Technology's NAICS code is 7132 - Gambling Industries.

How many employees does 1/ST Technology have currently?

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As of February 2026, 1/ST Technology has approximately 201 employees across 2 continents, including North AmericaAfrica. Key team members include Chief Executive Officer 1st Technology: P. W.. Explore 1/ST Technology's employee directory with LeadIQ.

What industry does 1/ST Technology belong to?

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1/ST Technology operates in the Gambling Facilities and Casinos industry.

What technology does 1/ST Technology use?

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1/ST Technology's tech stack includes Twitter AdsOpen GraphJSON-LDMicrosoftYahoo! DOTGoogle Tag ManagerRadix UIMicrosoft ASP.NET.

What is 1/ST Technology's email format?

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1/ST Technology's email format typically follows the pattern of First.Last@1st.com. Find more 1/ST Technology email formats with LeadIQ.

When was 1/ST Technology founded?

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1/ST Technology was founded in 1927.

1/ST Technology

Gambling Facilities and CasinosOntario, Canada201-500 Employees

1/ST TECHNOLOGY is horse racing’s largest racing and gaming technology company. We are committed to the growth and success of the industry globally through business-to-consumer and business-to-business product innovation, extensive professional service offerings, the broadest integration of hosts for commingled pari-mutuel and fixed odds betting and the continued evolution of the world’s preeminent totalisator systems. Additionally, 1/ST TECHNOLOGY provides service and support to all Stronach Group tracks, technologies and corporate offices by centralizing effort, reducing costs and increasing customer satisfaction.

1/ST TECHNOLOGY’s world-class products - AmTote, Xpressbet, 1/ST BET, XB SELECT, XB NET, PariMAX and Betmix - are among the most trusted names in gaming, technology and horse racing. In 2019, these products were aligned under a singular management team to create a superior workflow, reduce redundancies and leverage subject matter expertise to devise best-in-class solutions. This has resulted in an aligned sales force and a unified organization, all while remaining agile in development, growth and expansion.

Section iconCompany Overview

Headquarters
95 Eric t. Smith Way #2 Aurora, Ontario l4g 0z6 Canada
Website
1st.com
NAICS Code
7132 - Gambling Industries
Founded
1927
Employees
201-500

Section iconFunding & Financials

  • $1M

    1/ST Technology's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    1/ST Technology's revenue is estimated to be in the range of $1M

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