Expanding Market Presence 3 Birds Marketing, recently acquired by DAS Technology, is positioned within the fast-growing automotive customer data platform industry, indicating opportunities to expand offerings to other automotive dealerships and manufacturers seeking advanced data-driven marketing solutions.

Innovative Data Integration The company’s ability to combine online and offline data sources creates a compelling value proposition for clients aiming to improve lifecycle marketing, presenting opportunities to cross-sell or upsell personalized marketing tools and analytics services.

Recognition & Credibility Having received a Silver Award for marketing effectiveness in 2020, 3 Birds has established credibility which can be leveraged in sales pitches to build trust with potential clients seeking proven, award-winning marketing technologies.

Industry Focus Specialized in automotive lifecycle management, 3 Birds’ targeted approach provides a clear focus for sales teams to identify dealerships and automotive brands looking for tailored data and marketing solutions to enhance customer retention and sales performance.

Financial Opportunity With an estimated revenue between 25 to 50 million dollars and a SaaS-based platform, there is significant potential for upselling existing clients and expanding into new automotive segments to grow revenue through increased adoption of their analytics and marketing automation tools.