Integrated systems Opportunity to cross-sell by offering 360 RAIN autonomous water and nutrient management to customers already using 360 YIELD retrofit upgrades, leveraging the shared dealer network and brand trust.

Global dealer growth With a growing global dealer network for both divisions, focus on expanding distribution, securing new farm accounts, and reaching mid-sized operations that can benefit from adaptive application and retrofit solutions.

Retrofitting value Target existing equipment users who could upgrade with 360 YIELD retrofit products to improve efficiency and performance at a lower cost than full system replacements, highlighting total cost of ownership benefits.

Strategic partnerships Leverage current partnerships like Nachurs Alpine Solutions and potential alignments with major equipment and input providers to co-market integrated nutrient, water management, and planter optimization solutions.

Data and outcomes Emphasize measurable agronomic gains from trial data and university collaborations to build credibility with growers and drive adoption of autonomous irrigation and precise input management.