Eco-Friendly Niche 4-rth, LP specializes in sustainable sportswear made from domestically sourced and farmed fabrics, appealing to environmentally conscious consumers seeking stylish, high-quality activewear.
Rapid Shipping Advantage The company ships within 24 hours via US Priority Mail or FedEx, which can be a key selling point when targeting customers who prioritize quick delivery and convenience.
Brand Positioning Blending affordable pricing with premium athleisure style, similar to brands like American Apparel and Lululemon, positions 4-rth as an attractive option for consumers seeking both value and style.
Social Responsibility Allocating 5% of sales to NRDC.org demonstrates a commitment to environmental causes, creating opportunities to engage with eco-conscious partnerships and loyalty programs.
Technology Engagement Utilizing a tech stack including Shop Pay and RecoverMyCart indicates a focus on seamless e-commerce experiences, offering avenues for upselling, cross-selling, and reducing cart abandonment.