Target Small Businesses With a focus on serving residential clients and small businesses in Gwinnett County and Metro Atlanta, there is a significant opportunity to develop tailored IT solutions and ongoing support packages that address the specific needs of small enterprises in the region.

Expand Service Offerings The company's expertise in hardware and software upgrades, network setup, and website development presents opportunities to upsell comprehensive IT packages, proactive maintenance plans, and cybersecurity solutions to existing clients seeking reliable, all-in-one services.

Leverage Digital Marketing Utilizing their own website development and SEO skills, the company can enhance its online presence to attract more local small business clients, indicating a potential for cross-promoting services and increasing inbound inquiries for IT support.

Capitalize on Technology Stack Their use of popular tools like WordPress, Google Tag Manager, and JSON-LD suggests an ability to implement modern digital marketing with data analytics, enabling targeted outreach and personalized marketing campaigns for local customer acquisition.

Potential for Growth Given the relatively small team size but diverse service offerings, there is room to scale operations by establishing partnerships or expanding service lines, creating opportunities to serve a broader client base within the IT support and consulting market.