Expand export market Abul Khair Group has a significant presence in the domestic market but only a small footprint in the export market. Leveraging their expertise in building materials, there is a potential sales opportunity to expand their export activities, especially for products like Cold Rolled Steel Coil and Cement.
Diversify product portfolio With a product range that includes items like Tobacco, Cigarette, and Food Grains, Abul Khair Group can capitalize on sales opportunities by further diversifying their portfolio. Exploring new product lines or introducing variations of existing products can open up new revenue streams.
Collaborate with similar companies Establishing strategic partnerships or collaborations with similar companies like Bashundhara Group, which has a comparable revenue size, can create joint sales opportunities. By pooling resources and networks, Abul Khair Group can tap into new markets and customer segments.
Enhance online presence With a large workforce of 10,000+ employees, Abul Khair Group can benefit from enhancing its online presence to reach a broader audience. Investing in digital marketing strategies, e-commerce platforms, and engaging with customers through online channels can drive sales growth.
Leverage awards for credibility The recognition received by Abul Khair Group for its Ama Coffee Pavilion presents a sales opportunity to leverage this achievement for credibility and branding. Highlighting this award in marketing campaigns and communication materials can enhance brand reputation and attract potential customers.