Niche Expertise Accettura & Hurwitz specializes in estate planning and elder law, indicating opportunities to offer legal tech solutions, client management tools, or marketing services tailored to niche legal practices targeting senior clients and estate planning.

Small Firm Growth With a small team of 2-10 employees, the firm may be seeking scalable and cost-effective solutions to enhance operational efficiency, client engagement, and marketing outreach without significant overhead increases.

Regional Focus Located in Michigan with a strong reputation locally and a broader national presence through P. Mark Accettura’s publications, there are potential opportunities to develop targeted local marketing campaigns or region-specific legal services and seminars.

Technology Stack Alignment The use of WordPress and associated web technologies suggests openness to digital enhancements; sales efforts could focus on advanced website optimization, SEO, or digital marketing tools to attract more elder law clients.

Financial Visibility Despite a broad revenue range up to $10 million, the firm's financial data suggests potential for growth partnerships, such as client intake automation, legal practice management, or compliance solutions to boost revenues further.