Insights

Loyalty Program Expansion Accor Plus's reintroduction and updates to their membership programme, including launching the ALL Accor+ Explorer and Silver status fast track, present opportunities to offer complementary services, premium upgrades, or co-branded promotions to enhance member engagement and retention.

Growing Member Base With over 450,000 members actively utilizing elevated benefits across a broad portfolio of luxury and mid-range hotel brands, there is potential to develop tailored marketing campaigns and targeted offers that incentivize members to increase bookings and spend.

Regional Market Focus Operating across eight offices in Asia Pacific and with recent strategic partnerships and initiatives, there is scope for localized promotions, exclusive travel packages, and region-specific add-ons to further penetrate markets and boost sales.

Tech-Driven Engagement Utilizing advanced marketing technologies like Google Analytics Enhanced eCommerce and TikTok Pixel indicates an openness to digital innovations, offering opportunities to deliver personalized offers, app integrations, and dynamic content that drive higher conversions and member activity.

Partnership Opportunities Recent collaborations with companies like iFLYflat and LoyaltyLobby highlight an active partnership ecosystem, suggesting potential to expand co-marketing initiatives, bundle deals, and cross-promotions with aligned travel and lifestyle brands to increase revenue streams.

Similar companies to Accor Plus

Accor Plus Tech Stack

Accor Plus uses 8 technology products and services including TikTok Pixel, Google Analytics Enhanced eCommerce, jsDelivr, and more. Explore Accor Plus's tech stack below.

  • TikTok Pixel
    Analytics
  • Google Analytics Enhanced eCommerce
    Analytics
  • jsDelivr
    Content Delivery Network
  • WordPress
    Content Management System
  • Backbone.js
    Javascript Frameworks
  • Glide.js
    Javascript Libraries
  • Yoast SEO Premium
    Search Engines
  • TablePress
    Web Platform Extensions

Accor Plus's Email Address Formats

Accor Plus uses at least 1 format(s):
Accor Plus Email FormatsExamplePercentage
First.Last@accorplus.comJohn.Doe@accorplus.com
93%
FirstL@accorplus.comJohnD@accorplus.com
5%
FLast@accorplus.comJDoe@accorplus.com
1%
First.Middle@accorplus.comJohn.Michael@accorplus.com
1%

Frequently Asked Questions

Where is Accor Plus's headquarters located?

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Accor Plus's main headquarters is located at 1 Wallich Street, 17-01a. The company has employees across 6 continents, including AsiaOceaniaEurope.

What is Accor Plus's official website and social media links?

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Accor Plus's official website is accorplus.com and has social profiles on LinkedIn.

What is Accor Plus's NAICS code?

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Accor Plus's NAICS code is 7211 - Traveler Accommodation.

How many employees does Accor Plus have currently?

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As of December 2025, Accor Plus has approximately 1.1K employees across 6 continents, including AsiaOceaniaEurope. Key team members include Chief Executive Officer: E. C.Cfo: J. C.Vice President South Asia, Malaysia, Middle East & Buiness Support Services Asia Pacific: P. K.. Explore Accor Plus's employee directory with LeadIQ.

What industry does Accor Plus belong to?

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Accor Plus operates in the Hospitality industry.

What technology does Accor Plus use?

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Accor Plus's tech stack includes TikTok PixelGoogle Analytics Enhanced eCommercejsDelivrWordPressBackbone.jsGlide.jsYoast SEO PremiumTablePress.

What is Accor Plus's email format?

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Accor Plus's email format typically follows the pattern of First.Last@accorplus.com. Find more Accor Plus email formats with LeadIQ.

When was Accor Plus founded?

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Accor Plus was founded in 1994.

Accor Plus

HospitalityCentral Region, Singapore1001-5000 Employees

At Accor Plus, we're setting the standard in travel loyalty subscription.
Our mission? To be the most loved programme for our members and partners – and to inspire our team of Heartists every step of the way. For over 30 years, Accor Plus has led the way in travel loyalty across Asia Pacific – evolving, innovating, and delivering exceptional value and unforgettable experiences. Founded in 1994 in Sydney, Australia, today our members enjoy elevated travel across more than 20 countries. We go beyond loyalty. Our community of more than 450,000 members seek more than the ordinary – they value seamless service, genuine recognition, and exclusive access to the world’s best stays and experiences. For our hotel and business partners, Accor Plus is a premium platform to engage high-value guests and grow long term commercial value.

ALL Accor+ Explorer is the premium membership of Accor’s global loyalty subscription line, ALL Accor+ fully integrated within the ALL ecosystem. Designed for the curious and discerning traveller, ALL Accor+ Explorer opens doors to handpicked destinations, insider privileges, and a curated collection of iconic hotels including Raffles, Fairmont, Sofitel, Mövenpick, Novotel, Pullman, Ibis and more, where members enjoy free nights, exceptional savings on dining, and curated member events across Asia Pacific.  Plus elite ALL status privileges  and year round savings off public room rates at over 4,000 Accor hotels worldwide.

At Accor Plus, we’re more than a travel loyalty business. We’re a dynamic, innovative team driven by curiosity and passion. With over 600 Heartists located in 20 countries across Asia Pacific, we offer exciting roles in sales, marketing, member service, finance, IT, and opertions. If you’re motivated by customer-focused innovation and ready to shape the future of travel loyalty, let’s build your rewarding career together.

Discover more at www.accorplus.com

Section iconCompany Overview

Headquarters
1 Wallich Street, 17-01a
NAICS Code
7211 - Traveler Accommodation
Founded
1994
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Accor Plus's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Accor Plus's revenue is estimated to be in the range of $1B$10B

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