Innovative SaaS Offering Active Data's flagship product, WhenNow, is a leading event ticketing SaaS platform designed to maximize revenue for event hosts, indicating strong potential for expansion within the event management and entertainment sectors.
Growing Market Presence With a modest team size of 11-50 employees and a revenue range up to $10 million, Active Data appears to be an agile, fast-growing company seeking scalable solutions that support its product development and market outreach efforts.
Technology Stack Leverage Utilizing popular technologies such as MySQL, PHP, and Nginx, Active Data demonstrates a modern and flexible technical foundation, offering opportunities to upsell advanced cloud and database management tools or migration services.
Potential Customer Base Targeting event organizers and hosts who aim to increase revenue at their events, sales teams can position complementary services like marketing automation, analytics, or additional integrations to enhance event profitability.
Market Trends Alignment As the event industry increasingly adopts digital and SaaS solutions, Active Data's focus on innovative ticketing platforms aligns with broader trends, providing prospects in the entertainment, corporate, and community event sectors with high-growth opportunities.