Market Expansion With a customer base of over 2500 locations across the United States and Canada, ADD Systems demonstrates strong regional presence and the potential to expand its software solutions to additional energy distributors, convenience stores, and fuel wholesalers looking for reliable industry-specific technology.

Product Innovation The recent launch of ADD Energy Assist and hundreds of product enhancements indicate ongoing innovation, creating opportunities to upsell or cross-sell advanced software solutions to existing clients seeking to modernize or improve operational efficiency.

Employee Growth Since early 2023, ADD Systems has increased its headcount significantly, especially in engineering and QA, highlighting a focus on product development and quality assurance—making it a strategic partner for clients requiring robust, customizable software with strong support.

Industry Engagement Active participation in events like Women in Energy Conference and Eastern Energy Expo showcases ADD Systems’ commitment to industry leadership, suggesting opportunities to position themselves as thought leaders and to develop relationships with key decision-makers in energy and convenience sectors.

Financial Opportunity With annual revenue estimated between $10 million and $50 million, ADD Systems presents a viable target for enterprise-level sales, including customized solutions and integration services tailored to large-scale energy distributors and convenience store operators seeking to optimize operations.