Targeted service expansion With a broad one stop shop offering including construction, design, forensic building and engineering, and loss consulting, Addison Riley can position to cross-sell to mid-market and national clients seeking integrated construction and risk mitigation services across multiple states.

SMB to mid-market focus Current revenue range and small team indicate agility to win smaller projects while showcasing scalable capabilities to pursue larger, multi-state contracts through partnerships with larger firms or as a subcontractor in complex loss remediation and project management engagements.

Risk and quality positioning Expertise in IICRC, moisture mapping, air quality sampling, and meteorology positions the firm well for insurance loss adjusting, remediation, and environmental risk assessment opportunities that require rapid, compliant, field-based expertise.

Tech-enabled outreach Utilize the tech stack including Google Ads, HubSpot, and analytics platforms to run targeted campaigns for insurance, remediation, and construction clients, alongside content marketing to demonstrate capability in forensic and engineering consulting.

National coverage pitch Serving the majority of the United States, Addison Riley can pursue national accounts and RFPs by emphasizing remote-capable design, consulting, and forensic services, enabling scalable solutions for clients with dispersed project portfolios.