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Technology, Information and InternetNorth Carolina, United States11-50 Employees

AddShoppers is based in Charlotte, North Carolina, and operates in the technology, information and internet sector. Founded in 2011, the company develops and acquires digital assets aimed at saving shoppers time and money. It positions itself as a trusted digital commerce platform for brands and shoppers, seeking to deliver experiences that streamline the shopping process. Its offerings include Minty and SafeOpt, products designed to help eCommerce brands attract and recover lost shoppers on their sites.

Its focus targets online retailers facing shopper drop-off, addressing the need to convert intent into action and provide savings for customers. In October 2025, the company announced the appointment of Jeff Wender as Chief Revenue Officer.

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