Vaginal Imaging Advantage The Vaginal Tactile Imager offers a high-definition transvaginal biomechanical mapping capability that is in commercialization. This unique offering can help OB/GYN clinics and pelvic health specialists differentiate through advanced imaging; target early adopters with clinical case studies and training to drive adoption.

Early Commercialization With commercialization underway, there is an opportunity to run pilots and build clinical evidence through early adopter sites. Develop training programs, clinical workflows, and co-marketing with partners to accelerate adoption.

Targeted Market Focus Primary customers are women’s health providers such as obstetricians/gynecologists and pelvic floor specialists. There is potential to expand to hospitals and imaging centers that perform pelvic health assessments, and to integrate EMG capabilities with imaging for comprehensive assessment.

Differentiation & Partnerships Positioning against broader tactile sensing competitors by focusing on niche vaginal imaging can differentiate the offering. Seek partnerships with academic centers, specialty distributors, and healthcare systems to expand reach, and pursue integration with existing clinical workflows and data systems.

Growth Enablement A lean company can leverage a targeted outreach plan, customer testimonials, and ROI-based value propositions to accelerate sales. Explore flexible procurement options such as leasing or per-use models and develop payer-facing materials to support reimbursement discussions.