Recent Acquisitions Advanced Turf Solutions' recent acquisitions of Nassau Suffolk Turf Services and Atlantic Golf & Turf indicate a strategic expansion into new regional markets, creating opportunities to cross-sell existing product lines and introduce new turf management solutions to newly acquired customer bases.
Product Innovation The launch of three new products in early 2024 demonstrates ATS's commitment to innovation, which can be leveraged to upsell current clients seeking the latest turf and landscape solutions and attract new customers interested in cutting-edge offerings.
Market Leadership Winning the 2023 SFMA Field of the Year award highlights ATS's strong reputation in the turf industry, positioning it as a trusted partner for golf courses and sports facilities, and opening doors for premium product and service value propositions.
Customer Support Expansion The hiring of experienced sales personnel such as sales managers and technical sales advisors indicates a focus on strengthening customer relationships and technical expertise, which can facilitate tailored solutions to meet diverse client needs and increase contract opportunities.
Industry Focus & Market Trends With a broad product portfolio covering fertilizers, chemicals, grass seed, and accessories for turf and landscape markets, ATS is well-positioned to capitalize on growing trends in sustainable and high-performance turf management, offering a competitive edge for targeting professional groundskeepers and landscape contractors.