Affinity Capital Exchange Inc. Employee Directory

Financial ServicesNew York, United States2-10 Employees

Affinity Capital Exchange Inc. is a fintech company within the financial services sector, based in New York City. It is developing an institutional digital security and a marketplace focused on loyalty programs, aiming to create an asset class that monetizes loyalty currencies and provides institutional investors with direct access to the global loyalty ecosystem. The company is pursuing regulatory approvals, including FINRA membership, a digital securities broker-dealer license, and SEC registration to operate a private, institutional alternative trading system.

Its primary customers are institutional investors and firms with loyalty programs seeking new liquidity channels and ways to monetize loyalty assets. Positioned at the nexus of financial services and loyalty economics, ACE provides a regulated venue and associated asset class for loyalty-based securities. In late 2020, JPMorgan Chase and JPMorgan Asset Management formed partnerships with ACE to explore converting loyalty point portfolios into trading assets.

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