Boutique agency A small, specialized advertising services firm focusing on wine, spirits, and premium foods, indicating opportunities to offer tailored branding, packaging, and digital marketing services to premium CPG brands seeking premium positioning.

Expanded capabilities Recent launch of oneteam with Kabookaboo suggests a consolidated, full-service offering that integrates strategy to execution, creating upsell potential for clients needing end-to-end campaigns and cross-functional execution.

Leadership change New CEO Ari Rollnick appointed in 2023 with ownership stake, signaling a possible openness to strategic partnerships, new client acquisition strategies, and value-based pricing conversations.

Notable clients Experience with high-profile wine and food brands (Rombauer, Shannon Family of Wines, Gato Negro, Mezzetta) indicates credibility in premium segments and potential for expansion within winery and specialty food brand portfolios.

Growth signals Revenue range and awards-based history imply scalability opportunities; target mid-to-upper tier CPG brands seeking award-winning branding, packaging, and digital content to elevate market presence.