Insights

Digital Transformation Affinity Credit Union has recently partnered with Mahalo Banking to enhance its digital capabilities, indicating a commitment to modernizing its banking experience. This presents opportunities to introduce innovative tech solutions such as advanced digital banking platforms, mobile integration tools, or cybersecurity services.

Technology Adoption The company's existing tech stack includes tools like Hotjar, Mailchimp, and Microsoft 365, showing openness to digital engagement and operational efficiency. There is potential to expand their use of analytics, customer engagement platforms, or data management systems to further improve member services.

Growth Focus With over 15,000 member owners and recent leadership enhancements like hiring a new COO, Affinity CU is positioned for growth. Sales opportunities include scalable financial technology solutions, member engagement platforms, and expanding product offerings to attract and retain members.

Financial Stability Generating revenue between $25 million and $50 million, the credit union demonstrates solid financial health. This stability provides a foundation for investing in credit risk management tools, financial planning solutions, and digital marketing strategies to increase market share.

Local Market Presence Located in Des Moines with two branches, Affinity CU primarily serves a regional customer base. There is potential to develop localized marketing services, community engagement solutions, or tailored financial products to deepen community ties and member loyalty.

Affinity Credit Union Tech Stack

Affinity Credit Union uses 8 technology products and services including Hotjar, Facebook Pixel, Mailchimp, and more. Explore Affinity Credit Union's tech stack below.

  • Hotjar
    Analytics
  • Facebook Pixel
    Analytics
  • Mailchimp
    Email
  • Microsoft 365
    Email
  • JSON-LD
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • reCAPTCHA
    Security
  • Rich Plugins Reviews
    Wordpress Plugins

Affinity Credit Union's Email Address Formats

Affinity Credit Union uses at least 1 format(s):
Affinity Credit Union Email FormatsExamplePercentage
FLast@affinitycuia.orgJDoe@affinitycuia.org
98%
FMiddleLast@affinitycuia.orgJMichaelDoe@affinitycuia.org
2%

Frequently Asked Questions

Where is Affinity Credit Union's headquarters located?

Minus sign iconPlus sign icon
Affinity Credit Union's main headquarters is located at 475 Northwest Hoffman Lane Des Moines, Iowa 50313 United States. The company has employees across 1 continents, including North America.

What is Affinity Credit Union's phone number?

Minus sign iconPlus sign icon
You can contact Affinity Credit Union's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Affinity Credit Union's official website and social media links?

Minus sign iconPlus sign icon
Affinity Credit Union's official website is affinitycuia.org and has social profiles on LinkedIn.

What is Affinity Credit Union's SIC code NAICS code?

Minus sign iconPlus sign icon
Affinity Credit Union's SIC code is 6062 - Credit Unions, Not Federally Chartered NAICS code is 52 - Finance and Insurance.

How many employees does Affinity Credit Union have currently?

Minus sign iconPlus sign icon
As of March 2026, Affinity Credit Union has approximately 31 employees across 1 continents, including North America. Key team members include Chief Executive Officer: J. S.Chief Financial Officer: C. W.Chief Marketing Officer: K. L.. Explore Affinity Credit Union's employee directory with LeadIQ.

What industry does Affinity Credit Union belong to?

Minus sign iconPlus sign icon
Affinity Credit Union operates in the Financial Services industry.

What technology does Affinity Credit Union use?

Minus sign iconPlus sign icon
Affinity Credit Union's tech stack includes HotjarFacebook PixelMailchimpMicrosoft 365JSON-LDstyled-componentsreCAPTCHARich Plugins Reviews.

What is Affinity Credit Union's email format?

Minus sign iconPlus sign icon
Affinity Credit Union's email format typically follows the pattern of FLast@affinitycuia.org. Find more Affinity Credit Union email formats with LeadIQ.

When was Affinity Credit Union founded?

Minus sign iconPlus sign icon
Affinity Credit Union was founded in 1949.

Affinity Credit Union

Financial ServicesIowa, United States11-50 Employees

Named as a Top Workplace in 2018 by the Des Moines Register, Affinity Credit Union is a not-for-profit cooperative financial institution that is owned and operated by members - people who save and borrow money through us.

We have a service-centered tradition of helping our members achieve their financial goals since our founding in 1949. We care about your success. We listen to your questions and respond quickly with answers you can use, offering personalized solutions that meet your needs. That's members-first service, following the credit union philosophy of "people helping people."  

Affinity Credit Union offers a full range of convenient financial services and have two locations to better serve over 15,000 member owners.

Section iconCompany Overview

Headquarters
475 Northwest Hoffman Lane Des Moines, Iowa 50313 United States
Phone number
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52 - Finance and Insurance
Founded
1949
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    Affinity Credit Union's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Affinity Credit Union's revenue is estimated to be in the range of $25M$50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.