Strategic Acquisition AgJunction's recent acquisition by Kubota Corporation presents an opportunity to leverage the global reach and resources of Kubota to expand market presence and drive sales in new regions.

Technology Integration Utilization of advanced technologies like React, Microsoft Azure, and HubSpot indicates a strong technological foundation that can be showcased to tech-savvy customers, fostering trust and offering innovative solutions.

Patent Portfolio Strength With approximately 200 fundamental steering and machine control patents, AgJunction has a strong intellectual property portfolio that can be highlighted as a competitive advantage, attracting customers looking for cutting-edge solutions.

Market Positioning Being a critical component for over 30 leading precision Ag manufacturers positions AgJunction as a trusted partner in the industry, providing an opportunity to collaborate with these manufacturers on joint sales and marketing efforts.

Affordable Solutions AgJunction's commitment to bringing affordable hands-free farming to farms of all sizes can be leveraged as a key selling point, especially when targeting small to medium-sized farms seeking cost-effective precision agriculture solutions.