Strategic Alliances AGMA’s membership includes major technology brands and manufacturers, indicating a receptive audience for premium IP protection solutions, compliance services, and channel integrity offerings that align with their mission.

IP Protection The core focus on gray market fraud, counterfeiting, software piracy, and service abuse highlights opportunities to propose advanced monitoring, fraud analytics, and enforcement services that safeguard authorized distribution channels.

Growth & Leadership Recent leadership changes with a new President and VP of Operations suggest potential for renewed strategic initiatives and partnerships, making it timely to propose scalable programs and executive-level engagements.

Digital & Events Existing tech stack and engagement channels (AWS, iCIMS, Microsoft 365, event-driven initiatives) indicate openness to cloud-based compliance platforms, data analytics, and targeted marketing partnerships that amplify outreach and member value.

Scale & Funding With a revenue range of 50–100 million and a small staff base, AGMA may seek cost-effective, high-impact solutions for collaboration, member services optimization, and sustainable growth initiatives that maximize board and stakeholder impact.