AIP Marketing Alliance (AIPMA)

InsuranceMichigan, United States11-50 Employees

AIP Marketing Alliance (AIPMA) operates in the insurance sector, focusing on supporting independent life insurance and annuity agencies and individual retail agents across the United States. Headquartered in Troy, Michigan, the mid-sized firm emphasizes a combination of carrier access, technology-enabled processes, and a service-focused team with decades of industry experience. Since its early years, AIPMA has pursued a partnership-driven model, aligning with Integrity in 2021 to reinforce core values such as integrity, family, service, and partnership.

In January 2022, Integrity Marketing Group acquired AIP Marketing Alliance, integrating its operations within Integrity's broader insurtech platform. The arrangement aims to help agents and their clients operate more efficiently and grow by providing integrated resources and support across agency operations.

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