Strong Regional Recognition Akron/Summit Convention & Visitors Bureau has received multiple awards, including seven STAR Awards in 2021, highlighting its reputation for excellence in promoting the destination. This strong reputation can be leveraged to build partnerships with brands looking to align with award-winning communities and events.

Robust Event Portfolio The bureau actively hosts and promotes high-profile international and regional events such as the Akron Marathon and senior PGA tournaments. Businesses related to event services, hospitality, and tourism can explore partnership opportunities to enhance visitor experiences and increase brand visibility.

Digital Campaign Initiatives With recent launches like phase three of the akron[RE]bound digital strategy, the bureau is investing in innovative marketing channels. Technology vendors and digital marketing firms could collaborate on expanding reach or providing advanced analytics services to optimize promotional efforts.

Market Focus on Experience Tourism Akron's promotion of outdoor vistas, local artisan shopping, craft beer, and unique dining suggests a thriving experience-driven tourism market. Businesses in hospitality, local crafts, and retail have opportunities to attract visitors through tailored packages and collaborations with the bureau.

Competitive Positioning Compared to similar organizations like Destination Cleveland and Experience Columbus, Akron’s strategic focus on outdoor attractions and cultural events positions it as a unique destination for niche tourism. Suppliers of outdoor recreation gear, event tech, and hospitality services can find targeted opportunities to engage within this specialized market.