Insights

Strategic Growth Acquisition of Associated Alarm Systems signals regional expansion and cross-sell opportunities for Alarm New England Direct to integrate existing customers and leverage combined service offerings in security, automation, and monitoring.

Affordable Market Revenue under one million indicates a lower-cost entry point for mid-market customers and potential up-sell of feature-rich automation packages and monitored services to residential and small business clients.

Integrated Solutions Strong emphasis on an all-in-one Honeywell wireless system positions the company to upsell compatible devices, remote management, and energy automation, appealing to customers seeking centralized security, lighting, locks, and climate control.

Local Dependability Family-owned background with decades in New England can be leveraged to build trust for new commercial prospects, school campuses, and small businesses prioritizing local service, 24/7 monitoring, and personalized support.

Growth Readiness Recent media coverage and a history of scalable installations suggest readiness for outbound campaigns targeting security-conscious homeowners and SMEs, with messaging around safety accessibility, installation ease, and rapid deployment.

Similar companies to Alarm New England Direct

Alarm New England Direct Tech Stack

Alarm New England Direct uses 8 technology products and services including QuickBooks, LinkedIn Ads, Microsoft Advertising, and more. Explore Alarm New England Direct's tech stack below.

Alarm New England Direct's Email Address Formats

Alarm New England Direct uses at least 4 email formats:
Alarm New England Direct Email FormatsExamplePercentage
First.Last@alarmnewengland.comJohn.Doe@alarmnewengland.com
65%
First@alarmnewengland.comJohn@alarmnewengland.com
22%
Last@alarmnewengland.comDoe@alarmnewengland.com
8%
FLast@alarmnewengland.comJDoe@alarmnewengland.com
5%

Frequently Asked Questions

What is Alarm New England Direct's official website and social media links?

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Alarm New England Direct's official website is alarmnewengland.com and has social profiles on LinkedIn.

How much revenue does Alarm New England Direct generate?

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As of August 2026, Alarm New England Direct's annual revenue is estimated to be <$1M.

What is Alarm New England Direct's NAICS code?

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Alarm New England Direct's NAICS code is 5616 - Investigation and Security Services.

How many employees does Alarm New England Direct have currently?

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As of August 2026, Alarm New England Direct has approximately 51 employees across 1 continents, including North America. Key team members include Vice President Of Sales: B. M., Owner: K. L. and Manager: D. M. Explore Alarm New England Direct's employee directory with LeadIQ.

What industry does Alarm New England Direct belong to?

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Alarm New England Direct operates in the Security and Investigations industry.

What technology does Alarm New England Direct use?

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Alarm New England Direct's tech stack includes QuickBooks, LinkedIn Ads, Microsoft Advertising, Hotjar, NetSuite, Shopify, Stripe and Piwik.

What is Alarm New England Direct's email format?

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Alarm New England Direct's email format typically follows the pattern of First.Last@alarmnewengland.com. Find more Alarm New England Direct email formats with LeadIQ.
Alarm New England Direct logo

Alarm New England Direct

Security and InvestigationsMassachusetts, United States51-200 Employees

Alarm New England Direct, a mid-sized security and investigations company based in Boston, Massachusetts, specializes in integrated alarm and automation systems for homes and businesses. Its platform combines security, cameras, lighting, locks, thermostats, and other connected devices for centralized control. Customers can operate the system from a local control panel or remotely on mobile devices. The installation uses a custom-designed wireless configuration, supported by local monitoring provided by a family-owned business with 44 years in operation and more than 27,000 installations across New England.

In April 2025, Alarm New England Direct announced it had acquired Associated Alarm Systems, Inc.

Section iconCompany Overview

NAICS Code
5616 - Investigation and Security Services
Employees
51-200

Section iconFunding & Financials

  • <$1M

    Alarm New England Direct's revenue is estimated to be in the range of <$1M

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