Innovation in Retail ALIMERKA is actively pursuing innovation in customer experience through click-and-collect with smart lockers, signaling openness to expanding automation and parcel delivery solutions in-store and at curbside pickup services.

Automation Partnership Recent collaboration with Cimcorp to automate fresh food distribution demonstrates a strategic move toward robotics and automated handling, presenting a clear entry point for selling end-to-end automation, robotics integration, and ongoing maintenance services.

Regional Growth With over 170 points across Asturias, Castilla León, and Galicia, ALIMERKA offers a scalable footprint for piloting new technologies, private label innovations, and regional supply chain improvements that can be replicated across stores.

Customer-centric Ops A large customer base and significant daily footfall indicate opportunities to optimize loyalty programs, personalized marketing tech, and data-driven merchandising solutions using their existing SAP SuccessFactors and data stack.

Supply Chain Efficiency The emphasis on fresh foods and proximity sourcing creates demand for cold chain optimization, supplier interoperability platforms, and visibility tools to enhance freshness, traceability, and local supplier collaboration.