Insights

Seasonal Workforce Leverage their seasonal expansion of 70+ guides and support staff during peak months to offer scalable staffing and training services, including payroll solutions, scheduling optimization, and on-site safety training programs.

Family-Run Stability Partner with an established, family-owned operator with a founding date back to 1962 to position value-added aligned services such as legacy branding, guest loyalty programs, and heritage storytelling for marketing campaigns and premium tour experiences.

Digital Reach Their tech stack includes iCIMS, AWS, Mailchimp, LiveChat and analytics tools, suggesting opportunities for enhanced digital marketing, CRM optimization, lead nurturing, and customer support automation to drive bookings.

Revenue Scale With reported revenue in the mid-range tens of millions, there is room to upsell premium services such as enterprise reservation systems, data analytics, and partnership programs aimed at tour operators, hotels, and travel agencies seeking bundled river adventures.

Experience Footprint Operate across multiple rivers and run 1-Day and Multi-Day trips year-round in California, presenting cross-sell potential for equipment, safety gear, shuttle logistics, and ancillary experiences (photography, food, transport) to increase average order value.

Similar companies to All-Outdoors California Whitewater Rafting

All-Outdoors California Whitewater Rafting Tech Stack

All-Outdoors California Whitewater Rafting uses 8 technology products and services including AdRoll, LinkedIn Ads, Matomo, and more. Explore All-Outdoors California Whitewater Rafting's tech stack below.

All-Outdoors California Whitewater Rafting's Email Address Formats

All-Outdoors California Whitewater Rafting uses at least 4 email formats:
All-Outdoors California Whitewater Rafting Email FormatsExamplePercentage
First@aorafting.comJohn@aorafting.com
75%
FirstLast@aorafting.comJohnDoe@aorafting.com
10%
Last@aorafting.comDoe@aorafting.com
10%
FLast@aorafting.comJDoe@aorafting.com
5%

Frequently Asked Questions

What is All-Outdoors California Whitewater Rafting's phone number?

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You can contact All-Outdoors California Whitewater Rafting's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is All-Outdoors California Whitewater Rafting's official website and social media links?

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All-Outdoors California Whitewater Rafting's official website is aorafting.com and has social profiles on LinkedIn.

How much revenue does All-Outdoors California Whitewater Rafting generate?

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As of August 2026, All-Outdoors California Whitewater Rafting's annual revenue is estimated to be $10M - $25M.

What is All-Outdoors California Whitewater Rafting's SIC code and NAICS code?

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All-Outdoors California Whitewater Rafting's SIC code is 7991 - Physical Fitness Facilities and NAICS code is 713 - Amusement, Gambling, and Recreation Industries.

How many employees does All-Outdoors California Whitewater Rafting have currently?

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As of August 2026, All-Outdoors California Whitewater Rafting has approximately 39 employees across 2 continents, including North America and Asia. Key team members include Principal: M. B., Guide: C. S. and Whitewater River Guide: C. S. Explore All-Outdoors California Whitewater Rafting's employee directory with LeadIQ.

What industry does All-Outdoors California Whitewater Rafting belong to?

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All-Outdoors California Whitewater Rafting operates in the Recreational Facilities industry.

What technology does All-Outdoors California Whitewater Rafting use?

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All-Outdoors California Whitewater Rafting's tech stack includes AdRoll, LinkedIn Ads, Matomo, iCIMS, Amazon Web Services, Mailchimp, Mailgun and LiveChat.

What is All-Outdoors California Whitewater Rafting's email format?

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All-Outdoors California Whitewater Rafting's email format typically follows the pattern of First@aorafting.com. Find more All-Outdoors California Whitewater Rafting email formats with LeadIQ.

When was All-Outdoors California Whitewater Rafting founded?

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All-Outdoors California Whitewater Rafting was founded in 1962.
All-Outdoors California Whitewater Rafting logo

All-Outdoors California Whitewater Rafting

Recreational FacilitiesCalifornia, United States11-50 Employees

All-Outdoors California Whitewater Rafting operates guided rafting trips in California as part of the recreational facilities sector. It runs 1-day and multi-day itineraries on ten rivers, offering access to organized river adventures for individuals and groups. The business is based in Walnut Creek and Lotus, California, and was founded by the Armstrong family in 1962.

During the busy summer season, it relies on a sizeable seasonal workforce, including guides, shuttle drivers, a reservations team, and support staff for website maintenance. The company serves outdoor enthusiasts seeking structured, instructor-led rafting experiences across a diverse California river system. In 2021, All-Outdoors California Whitewater Rafting participated in the Goodwin Canyon Double Runs event, reflecting engagement with regional rafting activities.

Section iconCompany Overview

Phone number
SIC Code
7991 - Physical Fitness Facilities
NAICS Code
713 - Amusement, Gambling, and Recreation Industries
Founded
1962
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    All-Outdoors California Whitewater Rafting's revenue is estimated to be in the range of $10M - $25M

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