Alliance Data Email Format
Financial ServicesOhio, United States1001-5000 Employees
Bread Financial, formerly Alliance Data, is a financial services company based in Columbus, Ohio. It provides payment, lending, and saving solutions to consumers and merchants, delivered through partnerships with retailers and brands. The company develops co-branded credit cards and loyalty programs in collaboration with merchant partners. A notable partnership is with Academy Sports + Outdoors, introducing the myAcademy Rewards Mastercard and an enhanced rewards program. Bread Financial has also partnered with Ford to launch a co-branded credit card and an installment loan program. In 2026, the company announced its participation in the Morgan Stanley US Financials Conference, signaling ongoing investor engagement.