Insights

Growing Consumer Health Focus Alliance Pharma is shifting its strategic focus towards consumer healthcare categories, particularly helping damaged skin and supporting healthy aging, which indicates expanding opportunities to sell products in these high-demand segments.

Global Expansion Potential With an international presence across Europe, North America, and Asia Pacific, there are significant sales opportunities in entering new markets or increasing distribution in existing regions, aligned with their growth through geographic expansion.

Recent Acquisition Mobility The recent acquisition deals involving Alliance Pharma suggest a consolidating market, opening doors for strategic partnership opportunities, joint ventures, or licensing agreements to accelerate product reach.

Innovation-Driven Growth Alliance’s emphasis on investing in innovation and marketing for trusted brands presents opportunities to position new or existing health and personal care products in their portfolio for targeted customer segments.

Technology Integration The company's use of advanced tech stacks and cloud services indicates readiness for digital sales channels, data-driven marketing, and e-commerce collaborations, offering valuable pathways for digital sales and customer engagement.

Alliance Pharmaceuticals Limited Tech Stack

Alliance Pharmaceuticals Limited uses 8 technology products and services including GDPR, Cloudflare, Prophix, and more. Explore Alliance Pharmaceuticals Limited's tech stack below.

  • GDPR
    Certificates
  • Cloudflare
    Content Management System
  • Prophix
    Corporate Performance Management
  • NetSuite
    E-commerce
  • Office 365
    Office Suites
  • Google Tag Manager
    Tag Management
  • VMware
    Virtualisation Software
  • X-UA-Compatible
    Web Tools And Plugins

Media & News

Alliance Pharmaceuticals Limited's Email Address Formats

Alliance Pharmaceuticals Limited uses at least 1 format(s):
Alliance Pharmaceuticals Limited Email FormatsExamplePercentage
First.Last@alliancepharmaceuticals.comJohn.Doe@alliancepharmaceuticals.com
72%
F.Last@alliancepharmaceuticals.comJ.Doe@alliancepharmaceuticals.com
25%
Last@alliancepharmaceuticals.comDoe@alliancepharmaceuticals.com
2%
First.Middle@alliancepharmaceuticals.comJohn.Michael@alliancepharmaceuticals.com
1%

Frequently Asked Questions

Where is Alliance Pharmaceuticals Limited's headquarters located?

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Alliance Pharmaceuticals Limited's main headquarters is located at Avonbridge House, Bath Road Chippenham, Wiltshire SN15 2BB, GB. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is Alliance Pharmaceuticals Limited's official website and social media links?

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Alliance Pharmaceuticals Limited's official website is alliancepharmaceuticals.com and has social profiles on LinkedIn.

What is Alliance Pharmaceuticals Limited's SIC code NAICS code?

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Alliance Pharmaceuticals Limited's SIC code is 5122 - Drugs, Drug Proprietaries, and Druggists' Sundries NAICS code is 446 - Health and Personal Care Stores.

How many employees does Alliance Pharmaceuticals Limited have currently?

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As of October 2025, Alliance Pharmaceuticals Limited has approximately 503 employees across 6 continents, including EuropeAsiaNorth America. Key team members include Ceo: J. D.Chief Marketing Officer: B. V.Chief Transformation Officer: C. B.. Explore Alliance Pharmaceuticals Limited's employee directory with LeadIQ.

What industry does Alliance Pharmaceuticals Limited belong to?

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Alliance Pharmaceuticals Limited operates in the Retail Health and Personal Care Products industry.

What technology does Alliance Pharmaceuticals Limited use?

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Alliance Pharmaceuticals Limited's tech stack includes GDPRCloudflareProphixNetSuiteOffice 365Google Tag ManagerVMwareX-UA-Compatible.

What is Alliance Pharmaceuticals Limited's email format?

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Alliance Pharmaceuticals Limited's email format typically follows the pattern of First.Last@alliancepharmaceuticals.com. Find more Alliance Pharmaceuticals Limited email formats with LeadIQ.

When was Alliance Pharmaceuticals Limited founded?

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Alliance Pharmaceuticals Limited was founded in 1996.

Alliance Pharmaceuticals Limited

Retail Health and Personal Care ProductsUnited Kingdom501-1000 Employees

At Alliance Pharma, we are a growing consumer healthcare company. Our purpose is to empower people to make a positive difference to their health and wellbeing by making our trusted and proven brands available around the world.

We deliver organic growth through investing in our priority brands and channels, in related innovation, and through selective geographic expansion to increase the reach of our brands. We have previously enhanced our organic growth through selective, complementary acquisitions.
Headquartered in Chippenham, UK, we employ around 290 people based in locations across Europe, North America, and the Asia Pacific region. By outsourcing our manufacturing and logistics we remain asset-light and focused on maximising the value we can bring, both to our stakeholders and to our brands. 

Over the last year, Alliance has sharpened its purpose, vision and strategy to align with the stated move towards a predominantly consumer healthcare company, to better position the company for the future, and in response to changing underlying market dynamics. In line with this new strategy, Alliance will focus on the global priority categories of helping damaged skin and supporting healthy aging.  

Our vision is to be a high performing consumer healthcare company, built on a portfolio of leading, trusted and proven brands. Consumer health products currently deliver 75% of our revenue sales and this continues to be an area of focus going forward.

For more information, please visit our website:  www.alliancepharmaceuticals.com  


Adverse Event Reporting
Adverse events should be reported. Reporting forms and information can be found at www.mhra.gov.uk/yellowcard.
Adverse events should also be reported to Pharmacovigilance at Alliance Pharmaceuticals (tel: 01249 466966, email: pharmacovigilance@alliancepharma.co.uk)

Section iconCompany Overview

Headquarters
Avonbridge House, Bath Road Chippenham, Wiltshire SN15 2BB, GB
SIC Code
5122 - Drugs, Drug Proprietaries, and Druggists' Sundries
NAICS Code
446 - Health and Personal Care Stores
Founded
1996
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    Alliance Pharmaceuticals Limited's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Alliance Pharmaceuticals Limited's revenue is estimated to be in the range of $100M$250M

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