Allianz Direct Email Format
InsuranceBavaria, Germany1001-5000 Employees
Allianz Direct is an insurance provider based in Munich, Bavaria, Germany. It positions itself as a technology-focused insurer with an insurance license, emphasizing data-driven operations and a strong focus on customer experience. The company aims to become the most customer-oriented and efficient insurer in the market. It operates as a digital-first insurer, seeking to simplify the policy experience for customers. In 2024 it expanded by acquiring the French home insurance business of Luko, reflecting a strategy to broaden its product offerings in Europe. Allianz Direct is a digital-first German subsidiary of the Allianz group, indicating its integration within a larger global insurer.