Expanding Product Line Altenew is actively developing new accessories and launching innovative product categories such as Gem Sparkles and Alcohol Markers Made Easy, presenting opportunities to upsell complementary supplies and reach customers seeking versatile crafting solutions.

Global Customer Base With customers spanning over 30 countries and all 50 US states, Altenew offers a broad international reach, enabling potential expansion of sales channels, localization efforts, and targeted marketing to diverse markets.

Engagement Initiatives The company’s recent launch of interactive challenges like the 30 Days of Crafting and active social media engagement create ongoing touchpoints with customers, ideal for promoting new products, limited editions, and exclusive offers.

Digital Integration Altenew employs multiple e-commerce and marketing technologies such as TikTok Pixel, Google Pay, and React, indicating readiness for innovative digital marketing campaigns and personalized online shopping experiences to boost conversions.

Growth Opportunities Despite current revenue under 1 million dollars, Altenew’s recent product launches, partnerships, and community initiatives make it a ripe candidate for partnership opportunities, distribution channels, and influencer collaborations to accelerate sales growth.