Insights

E-commerce pioneer ALTERNATE is a long-standing, large German e-commerce player with over 25 years of online trading experience, offering potential for collaboration on scalable e-commerce tech, logistics optimization, and omnichannel strategies.

Sustainability focus The company emphasizes CO2-neutral shipping and EMAS certification, signaling a readiness to partner on green logistics, sustainable packaging, and energy-efficient operations that can align with CSR-focused procurement and tech upgrades.

Tech stack fit Active use of Atlassian, WordPress, JSON-LD, and Java indicates openness to IT services, CMS, data tagging, and workflow tooling partnerships that can enhance site performance, SEO, and internal collaboration.

Talent development With a strong training program and over 60 trainees across commercial, technical, and logistics roles, opportunities exist to offer internships, early‑career programs, or vendor training partnerships to build a shared talent pipeline.

Financial scale Revenue in the 10–25 million USD range and a large employee base suggest potential for higher‑value deals in IT infrastructure, warehouse tech, logistics automation, and vendor services to support growth.

Similar companies to ALTERNATE GmbH

ALTERNATE GmbH Tech Stack

ALTERNATE GmbH uses 8 technology products and services including Atlassian, Cloudflare, Google Fonts API, and more. Explore ALTERNATE GmbH's tech stack below.

  • Atlassian
    Application Development & Management
  • Cloudflare
    Content Management System
  • Google Fonts API
    Font Scripts
  • Element UI
    Javascript Frameworks
  • Dachser
    Logistics
  • Priority Hints
    Performance
  • JavaScript
    Programming Languages
  • JavaServer Faces
    Web Frameworks

Media & News

ALTERNATE GmbH's Email Address Formats

ALTERNATE GmbH uses at least 1 format(s):
ALTERNATE GmbH Email FormatsExamplePercentage
Last@alternate.deDoe@alternate.de
76%
FLast@alternate.deJDoe@alternate.de
21%
First@alternate.deJohn@alternate.de
1%
FiLast@alternate.deJoDoe@alternate.de
2%

Frequently Asked Questions

What is ALTERNATE GmbH's official website and social media links?

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ALTERNATE GmbH's official website is alternate.de and has social profiles on LinkedIn.

What is ALTERNATE GmbH's NAICS code?

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ALTERNATE GmbH's NAICS code is 44-45 - Retail Trade.

How many employees does ALTERNATE GmbH have currently?

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As of July 2026, ALTERNATE GmbH has approximately 133 employees across 1 continents, including Europe. Key team members include Head Of Product Management: A. R.Head Of Product Management: Y. S.Public Relations & Team Lead Onlinemarketing: J. S.. Explore ALTERNATE GmbH's employee directory with LeadIQ.

What industry does ALTERNATE GmbH belong to?

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ALTERNATE GmbH operates in the Retail industry.

What technology does ALTERNATE GmbH use?

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ALTERNATE GmbH's tech stack includes AtlassianCloudflareGoogle Fonts APIElement UIDachserPriority HintsJavaScriptJavaServer Faces.

What is ALTERNATE GmbH's email format?

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ALTERNATE GmbH's email format typically follows the pattern of Last@alternate.de. Find more ALTERNATE GmbH email formats with LeadIQ.

When was ALTERNATE GmbH founded?

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ALTERNATE GmbH was founded in 1992.
ALTERNATE GmbH logo

ALTERNATE GmbH

RetailHesse, Germany51-200 Employees

ALTERNATE GmbH is a German retail company that operates as a major online shop and advisor in IT, consumer electronics, household, garden, outdoor, tools and toys. It is based in Linden, Hesse, Germany, at 2-3 Philipp-reis-street, 35440. The company employs between 51 and 200 people. Founded as a small business in 1992, ALTERNATE began online sales in 1997 and has since grown into one of Germany's larger e-commerce players, earning multiple awards including a Chamber of Industry and Commerce company prize in 2017 in the Trade and Services category. In addition to economic activities, the company invests in vocational training and environmental initiatives, including CO2-neutral shipping and EMAS certification, and has trained more than 60 young people in commercial, technical, and logistic professions.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
1992
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    ALTERNATE GmbH's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    ALTERNATE GmbH's revenue is estimated to be in the range of $10M$25M

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