Industry Advocacy The American Horse Council serves as the primary advocate for all segments of the US horse industry, providing a centralized platform that connects various industry stakeholders including breed registries, associations, and service providers, making it a key partner for organizations seeking to influence policy or expand industry reach.
Digital Engagement Leveraging a range of digital tools such as Google Maps, Yoast SEO, and microchip lookup technology, the organization demonstrates a commitment to enhancing industry connectivity and information sharing, presenting opportunities to offer advanced digital services or content platforms to enhance their digital footprint.
Policy Influence Recent initiatives like launching pre-election Congressional Scorecards indicate an ongoing effort to shape legislative outcomes, opening avenues to collaborate with political entities or provide tailored advocacy solutions that support their policy engagement efforts.
Event & Collaboration Opportunities Partnering with groups such as Eagala and hosting demonstration events suggests openness to strategic alliances, enabling sales teams to propose joint programs, educational platforms, or event sponsorships targeted at industry professionals and government policymakers.
Market Positioning Positioned within the government relations sector with a focus on the equine industry, the organization presents potential for B2B solutions related to industry data analytics, legislative tracking, or microchip identification services that align with their mission to support and protect the industry.