National network Leverage AWSIX: with a nationwide consumer education focus and regional chapters, target wine educators, amateur growers, and wine enthusiasts for premium membership drives, event sponsorships, and education programs across multiple regions.

Conferences & events capitalize on AWS national conferences and regional gatherings to offer sponsorships, vendor booths, and partnering workshops, tapping into a concentrated audience of judges, educators, professionals, and serious wine aficionados.

Education focus Propose training, certification prep, and continuing education collaborations for AWS members, wineries, and retailers seeking to enhance wine knowledge, tasting education, and credential programs.

Growing footprint With a recent expansion to Winston-Salem and a mid-range annual revenue, approach mid-market retailers, regional distributors, and boutique wineries for co-branded events, membership drives, and local chapter support.

Digital engagement Utilize their tech stack and online presence to propose digital marketing partnerships, content collaborations, and e-commerce integrations (payments via Google Pay, strong SEO) to drive member acquisition and event ticket sales.