Dealer-focused auctions Target dealers participating in Wednesday, Thursday, and online auctions to expand cross-channel bidding participation and drive higher volume through a unified sales program.

Acquisition history Leverage XLerate Group affiliation from the 2019 acquisition to present a combined network and cross-sell services, including post-sale inspections, warranties, and floor plans to peers in the group.

Mid-market scale Revenue in the 25 to 50 million range and a lean 11-50 employee base indicate agility; present scalable solutions such as tech-enabled bidding, analytics, and enhanced online platforms to support growth without heavy overhead.

Multi-channel tech Utilize existing tech stack (WordPress, Google Cloud, analytics, customer support, and bidding platforms) to offer integrated marketing, CRM, and omnichannel engagement for automotive dealers seeking streamlined operations.

Growth opportunities With varied auction formats and online bidding via SmartAuction, OVE, and OPENLANE, propose partnerships or carrier/warranty programs, floor plan financing enhancements, and warranty-backed post-sale services to increase average deal size.