Targeting Business Travelers The Andover House Hotel primarily caters to business travelers seeking a homely and convenient stay near the Outer Harbour and South Quay, presenting opportunities for tailored corporate hospitality and extended corporate accommodation packages.

Digital Marketing Presence With an active digital marketing tech stack including Google Ads and Analytics, there is potential to enhance targeted advertising campaigns to increase local visibility and attract more guests, especially those searching for leisure or business overnight stays.

Expanding Customer Engagement Offering amenities like free Wi-Fi, Sky Sports, and a well-stocked bar, the hotel can leverage customer engagement tools and loyalty programs to boost repeat visits and enhance guest experience in a competitive local hospitality market.

Local Market Opportunities Located close to key transport hubs and leisure destinations, the hotel can develop strategic partnerships with local attractions and businesses to create bundled offers or corporate event hosting, increasing occupancy and revenue streams.

Growth and Revenue Potential With a modest revenue range of up to one million dollars and a lean staff, there is significant potential for growth through targeted marketing, service diversification, and digital transformation initiatives aimed at increasing bookings and expanding market share.