Market Position Angela Bruderer AG is a leading Swiss retailer specializing in multichannel sales of home textiles, high-quality bedding, fashion, and personalized gift items, presenting opportunities to cross-sell a diverse product range.

Technology Integration The company leverages modern e-commerce technologies such as ElasticSuite, PHP, Google Tag Manager, and cart functionality, indicating potential for optimizing online customer experience and upselling opportunities.

Customer Base With a focus on premium and personalized products, engaging high-end consumers and targeting gift buyers could expand revenue streams, especially during seasonal promotions or special occasions.

Expansion Potential As part of the Diethelm Keller Group and with a modest revenue scope, there is room for strategic partnerships to enhance product offerings or enter new markets within Switzerland and surrounding regions.

Operational Focus A relatively small team of 11-50 employees suggests personalized customer service opportunities and tailored marketing campaigns to increase customer loyalty and repeat purchases.