Insights

Geographic Expansion Anna + Nina's recent opening of a flagship store in London indicates a strategic effort to strengthen their presence in the UK market. This expansion presents opportunities for regional collaborations, partnerships with local retailers, and targeted marketing campaigns to increase brand awareness and drive sales within the European fashion and accessories market.

Partnership Opportunities The brand’s collaboration with Della Vite highlights their openness to partnering with other female-founded and premium lifestyle brands. Exploring additional collaborations with complementary brands in jewelry, homeware, or fashion sectors could enhance their product offerings and attract new customer segments.

Sustainability Focus With a commitment to ethically crafted collections made with high-quality materials and minimal environmental impact, Anna + Nina appeals to conscious consumers. Leveraging this sustainability narrative in marketing and product development can attract environmentally aware customers seeking long-lasting, treasured items.

E-commerce and Retail Strategy Having a strong presence at over 250 retailers worldwide and a focus on engaging in-store experiences positions Anna + Nina well to expand their online sales channels and enhance direct-to-consumer initiatives, increasing overall sales and improving customer loyalty.

Brand Aesthetic and Storytelling The brand’s emphasis on unique, artistic, and emotionally resonant products creates opportunities to develop exclusive collections or limited editions that can generate buzz and increased sales through storytelling and marketing campaigns targeting their engaged online community.

anna+nina Tech Stack

anna+nina uses 8 technology products and services including Power BI, Shopify, Microsoft Excel, and more. Explore anna+nina's tech stack below.

  • Power BI
    Business Intelligence
  • Shopify
    E-commerce
  • Microsoft Excel
    Editors
  • Marionette.js
    Javascript Frameworks
  • Mautic
    Marketing Automation
  • Replo
    Page Builders
  • HSTS
    Security
  • Adobe Creative Suite
    Visualisation Software

anna+nina's Email Address Formats

anna+nina uses at least 1 format(s):
anna+nina Email FormatsExamplePercentage
First@anna-nina.nlJohn@anna-nina.nl
50%
First@anna-nina.nlJohn@anna-nina.nl
50%

Frequently Asked Questions

Where is anna+nina's headquarters located?

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anna+nina's main headquarters is located at Amsterdam, NL. The company has employees across 2 continents, including EuropeAsia.

What is anna+nina's official website and social media links?

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anna+nina's official website is anna-nina.nl and has social profiles on LinkedIn.

What is anna+nina's NAICS code?

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anna+nina's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does anna+nina have currently?

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As of October 2025, anna+nina has approximately 59 employees across 2 continents, including EuropeAsia. Key team members include Head Of Supply Chain: F. J.Head Of Sales: S. B.Head Of Buying & Design: N. D. K.. Explore anna+nina's employee directory with LeadIQ.

What industry does anna+nina belong to?

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anna+nina operates in the Retail Apparel and Fashion industry.

What technology does anna+nina use?

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anna+nina's tech stack includes Power BIShopifyMicrosoft ExcelMarionette.jsMauticReploHSTSAdobe Creative Suite.

What is anna+nina's email format?

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anna+nina's email format typically follows the pattern of First@anna-nina.nl. Find more anna+nina email formats with LeadIQ.

When was anna+nina founded?

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anna+nina was founded in 2012.
anna+nina

anna+nina

Retail Apparel and FashionAmsterdam, Netherlands51-200 Employees

Founded in 2012 by Anna de Lanoy Meijer and Nina Poot in Amsterdam, The Netherlands, the Anna + Nina brand was born. Guided by instinctive intuition, designing outstanding jewellery, homeware and apparel and running their business came as a second nature to de Lanoy Meijer and Poot. A decade later, the brand flourished with four stores, several pop-up boutiques at renowned retailers, collaborations with both established brands as well as authentic creators and their presence at over 250 retailers worldwide.

In the true essence of Anna + Nina’s aesthetics lies the meticulous attention to detail and the endless desire to bring joy, colour and a touch of magic to the everyday life. Each product offers an experience, a dainty story to tell; nothing is standard or ordinary at Anna + Nina. 

The brand aims to inspire and provide a wonderful escape from the mundane through its products, online community, and in-store experience. Each collection has its own character, skillfully balancing artisticity, beauty and practicality. 

Anna + Nina uses high-quality materials and develops all collections carefully and consciously. “Made to keep and treasure” is their way to go: invest in items that you want to keep as a treasure. The brand keeps a keen eye on the aim to make sure that all collections are made with love and attention, to all facets; from the manufacturing process to design. Most important is that the collections are being created under fair working conditions, with minimal impact on the environment. Three clear principals will guide the brand’s purchasing policy to make this happen.

Section iconCompany Overview

Headquarters
Amsterdam, NL
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $1M

    anna+nina's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    anna+nina's revenue is estimated to be in the range of $1M

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