APA Agency Email Format

Entertainment ProvidersCalifornia, United States201-500 Employees

Independent Artist Group (IAG) formed in 2023 from the merger of Agency for the Performing Arts (APA) and Artist Group International (AGI). Based in Los Angeles, California, the firm combines APA’s full-service representation for talent and literary clients with AGI’s expertise in music touring for arena and stadium acts as well as emerging artists in music and comedy. The two legacy firms bring nearly 95 years of combined agency experience to their operations. 

IAG serves clients across music, comedy, and related entertainment fields, providing talent management and touring coordination across multiple platforms and business lines. Positioned as an independent agency with broad relationships and deal-making capabilities, it aims to form cross-platform partnerships for its clients. In January 2026, the agency announced the appointment of Nir Caspi as head of non-scripted and new media and chief growth officer.

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