Expanding Product Range Applewood Nursery offers a comprehensive selection of landscaping products, including flowers, trees, groundcovers, and natural stone, which can attract homeowners and professional landscapers seeking diverse options for garden design and outdoor projects.

Targeting Local Market With a focus on the Forest Lake, MN area, the company has the opportunity to strengthen its presence locally by engaging with community projects, local gardeners, and regional landscape contractors to boost sales and brand loyalty.

Technology Utilization Utilizing platforms like Shopify and integrating web technologies suggests potential for expanding e-commerce capabilities and online marketing efforts to reach a broader customer base with convenient ordering options.

Mid-Size Business As a small business with 11-50 employees generating between $1M and $10M, Applewood Nursery is well-positioned to leverage personalized sales strategies and local networking to increase market share within its niche.

Competitive Landscape Compared to larger competitors like Home Depot and Menards, Applewood can capitalize on its specialized focus and local expertise to attract customers looking for tailored landscaping solutions and personalized service.