Specialized Autoimmune Care Aria Integrative Medicine focuses on treating complex autoimmune diseases such as multiple sclerosis, Hashimoto's thyroiditis, and rheumatoid arthritis, indicating a patient base seeking holistic and personalized treatment options.

Growing Niche Market Operating in the healthcare segment of naturopathic and integrative medicine with a small team, there is potential to expand services or integrate advanced healthcare technologies to meet increasing demand for alternative chronic disease management.

Digital Presence & Tech Use With a modern technology stack including WordPress, Google Tag Manager, and Amazon S3, Aria is positioned to enhance its online engagement and reach more patients through targeted digital marketing and telehealth services.

Market Competition Competing with larger firms like Parsley Health, Aria can differentiate by emphasizing personalized care, specialized autoimmune treatment, and leveraging its local Seattle location to attract patients seeking alternative medicine.

Growth Opportunities Given the modest revenue and small team size, there is significant potential for partnership or investment in expanding service offerings, increasing patient acquisition, or adopting new health tech solutions to scale operations.