Unique Product Offering Arylla differentiates itself in the market by providing the only digital taggant ink that can be verified using a smartphone, offering a novel solution for brand protection and authentication.

Technology-driven Authentication With a tech stack including Parse.ly, Node.js, and Hotjar, Arylla demonstrates a strong reliance on advanced technologies to support its innovative product, presenting an opportunity to appeal to tech-savvy clients.

Market Gap Addressed Arylla's mission to combat counterfeit and fraudulent products presents a valuable opportunity to target businesses and governments seeking reliable methods to secure their products and enhance consumer trust.

Competitive Analysis By comparing Arylla to similar companies like The Wild and Scalable Press based on employee size and revenue, sales professionals can gauge Arylla's positioning in the industry and identify potential clients in need of unique authentication solutions.

Sustainability Angle Exploring Arylla's sustainability initiatives and commitment to reducing counterfeit goods aligns with the growing trend of environmentally responsible businesses, offering a selling point to eco-conscious clients.