Award Winning Prestige Leverage the dealership’s repeated Wings Awards and Dealer of the Year recognitions to position outbound outreach around prestige, trust, and luxury benchmarks, targeting high-net-worth buyers and collectors seeking validated excellence.

Heritage Collaboration Capitalize on the Q by Aston Martin limited Heritage Edition launches and exclusive one-of-one vehicles to create premium, time-limited offers, driving test drives and private viewings for affluent enthusiasts and influencers.

Regional Luxury Hub Highlight Newport Beach’s coastal luxury market and the dealership’s status as the number one Aston Martin dealer globally to attract local and visiting luxury shoppers, leveraging proximity to affluent communities for events and partnerships.

Brand Alignment Align sales efforts with established luxury groups and sister channels within US Auto Trust to access cross-deal opportunities, referrals, and a broader audience of luxury automotive buyers seeking personalized, red-carpet experiences.

Digital Advantage Utilize the tech stack including AWS, Drupal/WordPress, and advertising platforms to retarget affluent segments with high-touch content, virtual tours, and exclusive event invites to nurture leads into high-margin purchases.