Community reach Nonprofit running organization with 27,000+ members and over 40 events per year offers multiple cross-promotional and sponsorship opportunities for brands seeking community engagement and health-focused outreach.

Event portfolio Hosts high-profile events including the largest 10K in the world and other races, presenting ample sponsorship, signage, and participant engagement opportunities across diverse race formats.

Strategic partnerships Recent collaborations with organizations like the Atlanta Fire Rescue Foundation and wellness initiatives indicate openness to cause marketing, corporate wellness programs, and public safety–healthy living campaigns.

Tech stack Utilizes cloud and marketing platforms (AWS, AdTech partners, WordPress, Shopify, G Suite) which can be leveraged for data-driven sponsorship activations, e-commerce merchandise, and targeted communications.

Funding potential Revenue in the mid-range millions with a strong community base presents opportunities for scalable partnerships, corporate sponsorships, and grant-aligned programs aligned with health, youth, and community fitness.