Atwater Capital

Financial ServicesCalifornia, United States2-10 Employees

Atwater Capital is an alternative investment firm focused exclusively on the media and entertainment sectors, working in partnership with some of the most creative people and businesses in the world. 

Founded by media and entertainment specialist Vania Schlogel in 2017, Atwater was established with the vision of uniting the valuable creative aspects of evaluating investments and growing companies with deep operational and financial expertise under one roof and one team. Going against the traditional status quo of segregating these critical activities, Atwater seeks to extract the synergies of applying quantitative rigor to creative strategy on behalf of its portfolio companies and stakeholders.

Atwater Capital brings a track record of excellence in operational and financial strategy to deliver tangible results. Whether through optimizing operational processes, unlocking business development opportunities, delivering an extensive network of influencers to create authentic messaging, or digitizing away from ineffective and capital-intensive traditional branding activities — Atwater brings nimble and disruptive strategies to its investments. An ESG innovator, the firm recognizes the widespread cultural impact of the industries in which it invests and is committed to investing responsibly and with purpose.

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