Audience Rewards Email Format
Advertising ServicesNew York, United States2-10 Employees
Audience Rewards operates within the advertising services landscape as Broadway’s official loyalty program, designed for ticket buyers. It serves more than 3 million members who earn ShowPoints on every purchase and redeem them for free tickets, theater collectibles, and unique experiences. Founded in 2008 by major Broadway owners, including Nederlander, Shubert, and ATG, it has offered members first-access presales to more than 100 Broadway shows and 200 VIP experiences. Based in New York City, New York, Audience Rewards is a small organization. In 2023, it expanded its partnerships by collaborating with Amtrak to let travelers use Amtrak Guest Rewards to purchase tickets to a Broadway production.