Regional Partnership Expansion The Aurora Area Convention and Visitors Bureau actively partners with local organizations such as the Fox Valley Park District, indicating opportunities to collaborate with community groups and regional sports or event venues to attract more visitors and increase group sales.

Diverse Marketing Channels Utilizing a tech stack that includes YouTube, Microsoft Azure, and programmatic advertising platforms suggests the company leverages digital marketing extensively, presenting prospects to promote travel packages, events, or attractions through targeted online campaigns.

Youth and Amateur Sports Focus The launch of the Enjoy Aurora Discounts program aimed at supporting youth and amateur athletic teams indicates potential sales opportunities in sporting events, tournaments, and tours aimed at these groups, encouraging group bookings and accommodations.

Growing Regional Recognition Recent hires and initiatives, such as expanding team members and strategic partnerships, demonstrate active efforts to increase regional visibility, which sales teams can capitalize on by promoting event packages or tourism experiences to new visitor segments.

Financial Stability and Reach With revenue between 1M and 10M and a focus on regional promotion across ten communities, the organization offers a broad base for developing customized tourism packages, corporate retreats, or themed campaigns aimed at increasing visitation and revenue streams.