Diversity & Inclusion Australian Sailing is actively pursuing diversity, equity, and inclusion initiatives, including a partnership to develop a Reconciliation Action Plan with Reconciliation Australia and recognition from Pride in Sport. This presents opportunities to offer inclusive marketing, accessibility upgrades for events, and best-practice DEI services.

Growth & Investment With rising funding from the Australian Sports Commission for participation programs and the launch of a Marketing Hub for clubs and classes, there is a receptive environment for sponsorships, digital marketing tools, club-level services, and event sponsorship opportunities.

Club & Class Enablement Recent rollout of a Marketing Hub aimed at clubs and classes signals demand for tech-enabled marketing, communications support, and social media management. Sales opportunities exist in offering marketing automation, content services, training, and platform integrations.

High-Impact Events Upcoming collaboration for the Australian Youth Match Racing Championship and ongoing high-performance programs indicate demand for event management tech, sponsorship packages, streaming, attendee engagement solutions, and partner activations at scale.

Technology Stack & Scale Active use of cloud and web technologies alongside marketing tools suggests openness to digital transformation services, analytics dashboards, CRM integrations, and security/identity solutions to support a growing national governing body with 51-200 staff.