Automotive Training Institute Email Format
Business Consulting and ServicesMaryland, United States1001-5000 Employees
Automotive Training Institute (ATI) is a coaching, training, and consulting organization serving independent automotive repair and collision shops across the United States and Canada. Founded in 1980, ATI provides field-tested strategies and practices to improve shop performance, delivered by its own performance coaches who are employees of the company and certified by the Center for Executive Coaching. The organization supports its members through coaching programs and North America–wide events designed to help owners align business outcomes with personal goals. ATI is based in Linthicum, Maryland and works with more than 1,600 active member shops. In 2026, Joy Garcia was appointed Brand President, reflecting ongoing leadership changes within the organization.